Learn how to pitch a journalistic article
Go From Passion to Published Story
Turn your ideas into publishable non-fiction. In this mini-course, you’ll learn how to develop a story from your own interests and write and pitch a feature article. Includes a workbook and pitch templates.

Comprehensive Workbook
Learn how to identify a great story, narrow your focus and show an editor your value so you can get published
Learn the Basics of Journalism
Gain a practical understanding of the basics of journalism, so you can write compelling articles
Break Through Writer's Block
Discover real world tips for getting started and frameworks for captivating your audience from the first paragraph
About the course
Discover your potential as a writer and turn your unique interests and experiences into articles that editors want to buy. This mini-course is designed to help aspiring article writers get started with the basics of journalism... even without a degree.
Put learning into action to develop your newsworthy story idea using news values, the Five W's, lead strategies and more.
Beyond crafting your story, this course provides practical strategies for researching your market and pitching like a pro. Find the right market for your article and use the included templates to write a winning pitch.
Overcome imposter syndrome and learn why lack of publishing experience shouldn't hold you back. Gain the confidence to sell your ideas, build a strong portfolio, and pursue freelance writing opportunities with a professional edge.
Course Lessons
What's inside?
Get practical real world tips to develop your personal interests into a story you can sell. Use the Workbook to outline your story and craft a winning pitch.
Discover your topic
Find a newsworthy article idea by examining your own hobbies and interests
From topic to story
Learn and apply the basics of journalism to refine your story idea
Write your lead
Craft a first paragraph that will grab the attention of readers and editors
Send a Winning Pitch
Use a proven template to pitch your article idea with confidence
Pitch template
Take the guesswork out of pitching and use a proven template
Story examples
Get clear on what editors are looking with illustrative examples
Fillable workbook
Watch the videos and then apply your knowledge by completing the exercises
Results-Oriented
Step-by-step instruction to take you from interest to article
ABOUT ME
Hi, I'm Shella!
My passion is coaching writers on how to become a journalist without a degree (or with a degree in something). As an editor, I worked with amateur writers who turned their existing skills into solid news articles and features. I became convinced that you don't need a journalism degree to get started.
Join me to learn how to become a published non-fiction article writer.

FAQ
Got questions?
Yes, it starts with the basics and guides you step by step, even if you’ve never written an article before.
This short mini-course is designed for fast action. You could pitch your first article to an editor within a few days.
No, the workbook includes templates, exercises, and checklists that complement the lessons and make implementation easier.
The course walks you through how to generate angles from your interests, community, and current events.
Through written lessons, examples, and a workbook with fill-in-the-blank templates and exercises.
Because this is a digital product and all materials are delivered immediately upon purchase, I’m not able to offer refunds. That said, I want you to feel supported in your learning journey. If you have concerns or feel the course isn’t meeting your needs, please reach out to me by email.
You’ll have indefinite access to the course for as long as it remains live. That means you can return to the lessons and rewatch the videos anytime you’d like, whether you want a quick refresher or a full review.
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